January 15, 2011 – 9:07 am | 2 Comments

This week we took a look at LinkedIn and I began to understand how important and beneficial LinkedIn can be for an individual. LinkedIn has more than 90 million members in over 200 countries around …

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Articles tagged with: SEO

Career Focus: After one month
February 4, 2011 – 10:38 am | One Comment
Career Focus: After one month

Today marks the end of my 5th week at County Media in the Career Focus program.  There is so much I’ve learned in one month that I don’t even know where to begin.
There are …

Klout can’t seem to get it right
January 28, 2011 – 3:42 pm | One Comment
Klout can’t seem to get it right

Klout, an SMMT, is one of those companies trying to make their mark in the Social Media world.The Klout website defines the tool as follows:
“It’s a tool that  measures influence across the social web. Using …

The battle between Seesmic, Hootsuite and Tweetdeck
January 20, 2011 – 9:49 am | No Comment
The battle between Seesmic, Hootsuite and Tweetdeck

During the last three weeks of working through the Career Focus program, one of my biggest tasks has been to find out which social media management tool (SMMT) is really best for County Media. …

What you should know about LinkedIn
January 15, 2011 – 9:07 am | 2 Comments
What you should know about LinkedIn

This week we took a look at LinkedIn and I began to understand how important and beneficial LinkedIn can be for an individual. LinkedIn has more than 90 million members in over 200 countries around …

How I got the twitter username I always wanted
October 10, 2010 – 9:27 am | No Comment
How I got the twitter username I always wanted

I began working on my pet project, then dubbed PEC News in 2007. Way back then, the student interns developing the Web site had never heard of RSS feeds and didn’t know about free blogging …

The importance of SEO in online publishing
February 3, 2010 – 8:25 am | One Comment
The importance of SEO in online publishing

SEO is an acronym for search engine optimization. Google, Yahoo and Bing are examples of search engines. You need to consider how search engines work in order to optimize the chances that something you post …

Social Media Week in a small town
January 31, 2010 – 5:45 pm | No Comment
Social Media Week in a small town

Today marks the beginning of Social Media Week, which is being celebrated at cities in several countries, including England, the United States, Germany and Canada. In honour of this second annual event – happening officially …

Autom8 asks Jennifer Lester about social media in a small town
January 24, 2010 – 10:10 am | One Comment

It really was great timing. Autom8 calls it serendipitous.
He was pondering his next blog post and I was doing research on social media in Hastings and Prince Edward Counties when **BAM** we collided online.
Here’s my …

Web Training: Social Media Strategy
January 12, 2010 – 11:13 am | No Comment
Web Training: Social Media Strategy

Seminar name: Social Media Strategy
Instructor: Jennifer Lester
Duration: 9am – 4pm
Cost: $299 NOW $55 includes breakfast, lunch and snacks

Web Training: Social Media Basics
January 12, 2010 – 11:11 am | No Comment
Web Training: Social Media Basics

Seminar name: Social Media Basics
Instructor: Jennifer Lester
Duration: 9am – 4pm
Cost: $299 NOW $55 includes breakfast, lunch and snacks